Jinko Saudi Giant: "ambition" to build the largest overseas component base
After the official operation, it is expected that the annual capacity of high-efficiency photovoltaic cells and modules will reach 10GW respectively, or it will become the largest overseas manufacturing base of China's photovoltaic cells and modules industry, and JinkoSolar's largest overseas investment project so far.
This is another major move for Jinko to expand overseas markets. "From global sales, to global manufacturing, and then to global investment" is Jinkosolar's clear strategy for globalization. From the current situation, Jinko localization based on overseas orders has accumulated sufficient sales and brand influence in the global market, which is the base of Jinko's overseas factory construction.
So far, Jinko has won the first place in the world in module shipments for five times, and its products are sold to 190 countries. As of the first half of this year, Jinko's market share reached about 18%, becoming the first component manufacturer in the industry with cumulative shipments of more than 260GW, of which the N-type TOPCon shipments of less than 2 years ago broke through 100GW.
Jinkosolar Vice President Qian Jing said: "Jinkosolar has promoted the company's globalization strategy through export and localized production and service." The investment in Saudi Arabia factory can strengthen the coverage of Saudi Arabia and the Middle East market, but also radiate to the North African region. It is reported that Jinko Energy in 2023 in the Middle East market share of more than 50%, of which Saudi Arabia is more than 70%.
Talking about why you went to Saudi Arabia? Qian Jing introduced that first of all, it is located in the center of the Middle East, and it is also a hub connecting Europe and Africa, and establishing a base here has convenient transportation and wide radiation. Saudi Arabia is very friendly to new energy investment, and has introduced a series of incentives in order to win the entrance of leading new energy companies like Jinko. Saudi employees have advantages in skills, quality and working attitude in the Middle East, Saudi Arabia's new energy market has huge potential, and the government's determination to transform energy is firm.
In addition to scale, the Saudi plant is Jinko's largest overseas manufacturing base, and produces TOPCon batteries and components with the highest conversion efficiency at present, and it will also be Jinko's most advanced, digitalized and efficient overseas plant. With the realization of local manufacturing and supply chain, JinkoSolar is expected to further increase its market share in Saudi Arabia and the Middle East region.
For the product technology route and selection after the plant is put into operation, Qian Jing revealed that it will be the most advanced new generation TOPCon technology in the industry, and the efficiency of the first batch of batteries offline will reach more than 27%, and the yield target is 99%. According to Jinko's experience of dozens of GW of empirical power station data accumulated in the Middle East region in recent years and the high recognition of customers, N-type TOPCon technology's single-watt power generation performance, reliability and universality of full-scene applications are difficult to surpass other technologies in the short term.
Since 2016, JinkoSolar has created the first "light lower than coal" in the history of energy in ABU Dhabi, directly pushing the Middle East from the global "oil center" to the global "photovoltaic center", and the Middle East has become a strategic town in the global map of Jinkosolar. Throughout the world, the Middle East market has become the top priority of the overseas strategy of new energy enterprises, and the Middle East is also regarded as a high potential energy, high innovation and high value market by the industry. Just like the chairman of Jinkosolar said in the CCTV "Dialogue" interview program not long ago: "Go, go to the Middle East!"jinko solar panels